Avon Product Review_ Beyond Color Title Image

Avon Product Review: Beyond Color Lipstick

In 1919, Avon began selling one of their most popular products today- LIPSTICK. Avon lipstick has come a long way in it’s almost 100 year history starting with only 2 shades available in light & dark (Avon Insider, 2018). Now you will find over 100 shades between the 7 different lipsticks that are available, not including other lip coloring products like lip glosses or lipstick from mark. by Avon:

  1. Avon True Color Bold Lipstick available in 8 shades
  2. Avon True Color Lipstick available in 40 shades
  3. Avon True Color Nourishing Lipstick available in 10 shades
  4. Avon True Color Perfectly Matte Lipstick available in 12 shades
  5. Avon True Color Ultra Hydrating Lip Color available in 12 shades
  6. Beyond Color Lipstick available in 15 shades
  7. Extra Lasting Lipstick available in 10 shades

To learn about the history of Avon Lipstick, check out #TBT: The Hundred Year Evolution of Lipstick at Avon.


Beyond Color Lipstick

Image result for avon beyond color

Avon introduced Beyond Color Lipstick as a *NEW* “lipstick with retinol to treat lips” (Klepacki, 2010). The Beyond Color Lipstick will give you moisturized, plumper lips with help of its Retinex Color Complex formula. The Retinex Color Complex is a dual plumping formula that leaves lips looking plumper & fuller. Notice your lips moisture boost by 115% after 4 hours & 62% after 8 hours. There are 15 shades to choose from in a satin finish.

Best For:

Anyone looking to hydrate their lips & have plumper looking lips.


  • Super moisturizing
  • SPF 15
  • Gives light to full coverage
  • Formulated with jojoba oil, pomegranate extract, caffeine & Retinol.
  • In 2 weeks, you will notice lip dryness reduced by 90% & lips plumper by 35%.


Active Ingredients:

  • Octinoxate (7.5%)

Inactive Ingredients:

Barium Sulfate, Diisostearyl Fumarate, Squalane, Polybutene, Ozokerite, Microcrystalline Wax/Cire Microcristalline, DI-C12-15 Alkyl Fumarate, Polyethylene, Zea Mays (Corn) Starc, Beeswax/Cire d’abeille, Tocopheryl Acetate, Caprylyl Glycol, Cholesteryl/Behenyl/Octyldodecyl Lauroyl Glutamate Glycerin, Hydrogenated Castor Oil, Behenyl Erucate, Silica, Lauroly Lysine, Allantoin, Aloe Barabadensis Leaf Extract, Allyl Methacrylates Crosspolymer, Lecithin, Parfum/Fragrance, Phenyl Trimethicone, Glycine Soja (Soybean) Oil, Retinol, PEG-80 Sorbitan Laurate, Acrylates/Carbamate Copolymer, C12-15 Alkyl Benzoate, Caffeine, Cetyl Alcohol, Collagen, Simmondsia Chinensis (Jojoba) Seed Oil, Ethylhexyl Palmitate, Hyaluronic Acid, Water/EAU, Biotin/Folic Acid/Cyanocobalamin/Niacinamide/Pantothenic Acid/Pyridoxine/Riboflavin/Thiamine/Yeast Polypeptides, Tribehenin, Retinyl Palmitate, Sorbitan Isostearate, Punica Granatum Fruit Extract, Ascorbyl Palmitate, Beta-Carotene, Palmitoyl Oligopeptide

For complete ingredients list & color shade ingredients used, click here.

How to Purchase

You can purchase Beyond Color Lipstick through your local Avon representative or online at www.youravon.com at the regular price of $8.

Also check out Beyond Color Lip Conditioner, a sheer color lip conditioner that will immediately condition & moisturize dry, chapped lips, at the regular price of $8 through your local Avon representative or online at www.youravon.com.


Like with all Avon products, there is a 30 day 100% Money Back Guarantee with Beyond Color Lipstick & Lip Conditioner.



One alternative lipstick from Avon is the Avon True Color Lipstick. It’s formula is infused with Vitamin E, Omega 3-Oil & Shea Butter to treat & moisturize your lips. What I especially love is the variety you can choose from with 40 shades available in 2 finishes, satin & shimmer. In 2017, Avon updated the True Color product line with the Avon True Color Promise of fuss free, fail free makeup that lasts all day long.

Another popular Avon nourishing lipstick is the mark by Avon All Butter Now Lip Treat. You can apply a sheer color or build it up for a full coverage look. Get increased lip moisture immediately by 124% with its shea, cocoa & mango seed butters. Available in 8 shades that will give your lips a yummy, buttery shine.

According to InStyle (2018) article by Erin Lukas, here are the top 8 lipsticks that will keep your lips hydrated all winter long:

  1. Laura Mercier Velour Extreme Matte Lipstick available at Sephora for $28 each
  2. Marc Jacobs Le Marc Lip Creme Lipstick available at Sephora for $30 each
  3. Yves Saint Laurent Glossy Satin Lip Color available at Nordstrom for $36 each

  4. Revlon Colorstay Ultimate Suede Lipstick available at Walgreens for $10.79 each
  5. E.L.F. Moisturizing Lipstick available at Target for $2.99 each
  6. RMS Beauty Wild with Desiree Lipstick available at Sephora for $28 each
  7. Charlotte Tilbury Matte Revolution Luminous Modern Matte Lipstick available at Nordstrom for $34 each
  8. Bite Beauty Amuse Bouche Liquified Lipstick available at Sephora for $15 each

For the full article, check out InStyle’s 8 Non Drying Lipsticks to Grab, ASAP.


My Pros

  • Glides on smoothly
  • Instantly felt my lips being moisturized
  • Lips felt soft & plump all day long
  • Available in a variety of different shades (browns, reds, purples, etc)

My Cons

  • More of a sheer color- when applied it looks lighter then the product
  • Variety of shades have been discontinued with no Beyond Color Lipstick color to replace it.


One of the many benefits of shopping Avon online is that you are able to check out what other customers have to say about a product. Here are what some customers said about Beyond Color Lipstick.

Pat from Albuquerque, NM: 5/5 Stars

“This is a great lipstick. Should have bought it a long time ago. I purchased two colors. Love the color, love the feel, love that it lasts pretty much all day. I work long days and I can still feel it at night when I take my makeup off. Love it. It was delivered by mail on the hottest day of the year. Thought they would be melted. But to my surprise they were perfect! Wow what a product. I’ve been using Avon products over 40 years. LOVE IT!”

Steph R. from New Jersey: 5/5 Stars

“I love this lipstick. I was looking for a moisturing lipstick and previously purchased a very expensive brand but was very disappointed. I remember getting lip conditioner a while back and I thought I would try one and I loved it.”

MrsDoc from Merritt Island, FL: 3/5 Stars

“I’ve tried many colors, but the Beige Illusion was the best for coverage and conditioning, for some reason. The pigmentation was better than the others and my lips felt so soft. Since the change in the container and the elimination of that color, something is different and not for the better. It doesn’t condition like it used to and the pigmentation isn’t has even. I bought so many of these thinking that they compared with the Beige Illusion…sadly, they don’t.”

Agape from Toccoa, GA: 5/5 Stars

“I have enjoyed wearing it this lipstick very. I wish it would stay on a little longer because I get busy and forget to reapply.”

TraceySlay from Detroit, MI: 1/5 Stars

“I LOVED THIS PRODUCT UNTIL THEY GOT RID OF MY COLOR! IVE BEEN USING IT FOR 13 years!!! I cant find anything even close to it… I still wear twig for daytime.. BUT SIENNA NEEDS TO COME BACK!!! BEST COLOR EVER!!!”

According to the Beyond Color Lipstick product page on www.avon.com, 92% of customers who reviewed the product would recommend this product to their friend & the average rating is 4.5 out of 5 stars.

My Final Thought:

Image result for avon beyond color mad for mauve

When I first used this product, I was absolutely amazed how long my lips felt moisturized. Being a busy mom of 6 kids & working at home, I normally have to reapply my lipstick half way through the day. I don’t when I use Beyond Color Lipstick. I am not one to wear a bold or bright shade of lipstick on a daily basis. Currently I only have 1 shade, Mad for Mauve. This is my go to daily color since it goes perfectly with my natural makeup look that wear most of the time.

The only thing that has prevented me from purchasing more is the fact that it is more of a sheer lipstick & the shades that are currently available other then the one I all ready have, don’t really “speak to me” sort of thing. According to Beyond Color Lipstick product page on www.avon.com, here are a list of shades that are no longer available with a recommended replacement:

Avon True Color Lipstick is one of my alternative picks & as you can see, it seems like they have transferred some of Beyond Color‘s shades over to an Avon True Color Lipstick shade. 

I did notice the feeling of my lips feeling plumper, but personally I didn’t notice a physical change. I do have to admit though that I do like the way my lips look when I do have my Beyond Color Lipstick. I don’t know if its the plumping effect, the fact that they are moisturized or the combination of the two, but I really LOVE the way my lips look.

I would highly recommend this product to those who are looking to apply a sheer lipstick that will keep their lips moisturized all day long.



Avon: Building the World’s Premier Company for Women by Laura Klepacki (2010)

#TBT: The Hundred Year Evolution of Lipstick by Avon Insider Blog (2018)

8 Non Drying Lipsticks to Grab, ASAP by Erin Lukas in InStyle (2018)



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